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Fashion Designer Sigrid Olsen Announces Opening of Burlington Store |
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Written by regional-news.com
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Thursday, 14 July 2005 |
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Sigrid Olsen
Fashion designer Sigrid Olsen brings her nature-inspired, artful clothing line to the women of Massachusetts with the opening of her store at The Burlington Mall in Burlington, MA. Opening on July 14, 2005, this SIGRID OLSEN store is the fourth in Massachusetts, with other locations in Boston, Chestnut Hill, and Hingham. With the company headquarters located in Wakefield, MA and a longtime resident of Massachusetts, Sigrid is thrilled to be opening another store in her "backyard".
"My goal is to create an uplifting experience for the consumer in an environment designed for meeting her lifestyle needs," says Sigrid. Sigrid knows that women in Massachusetts and the Burlington area are educated about fashion and crave clothes that make them feel confident and feminine.
Showcasing Sigrid's sportswear line in a relaxed, comfortable shopping environment, the store brings to life the company motto of "vision/art/clothing/life" by the artistry and beauty of the space and its contents. Honey stained gauged oak, raw black metal, and woven sisal carpets are paired with antique items, drawing on Sigrid's inspiration from nature.
For Spring/ Summer 2005, Sigrid presents a line full of floral prints and garden palettes. Inspired by the act of arranging a bouquet, Sigrid chooses color stories with complementary shades. Silhouettes are modern and feminine, with special attention paid to the must-haves for the seasons -- jackets and skirts.
An artist by trade, Sigrid launched her sportswear line 20 years ago and has seen it grow from casual resort wear to a lifestyle collection of year- round sportswear. SIGRID OLSEN is the core of the brand, with an emphasis on coordinated color and novelty driven collections. Collection focuses on quality fabrics and attention to detail, imbued with Sigrid's sense of color. SO be it is the artful evolution of comfort casual with a fresh contemporary spin. All divisions, including SIGRID OLSEN handbags, will be featured in the store.
The Burlington Mall is located at 75 Middlesex Turnpike. The store is open from 10am - 10pm Monday through Saturday and from 11am - 7pm on Sunday. In addition to the new store, there are thirty-three SIGRID OLSEN retail stores nationwide. The line is also available at select department and specialty stores.
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